The It Girls of the Gram

We spotlight some of the coolest It girls to follow on Instagram.

For some of us, Instagram is that app we scroll through mindlessly; perhaps due to boredom, lack of anything better to do or just to escape the harsh realities of life. Sometimes when we go on our timeline, we’re looking for something fresh, relatable, colourful, creative, aesthetically pleasing, or possibly downright hilarious. The It Girls of the Gram will definitely give you the best of these.


Here are five Nigerian It girls you should be following:


Deto Black

Deto Tejuoso is a 25-year-old eccentric fashionista, model, rising rapper, and quite frankly, THAT bitch. From her bold, technicolor wigs and mini-skirts to her knee-length boots, you are assured of an entertaining experience as her follower. Her official rap debut was on Odunsi’s “Body Count” alongside Amaarae and Gigi Atlantis, which was featured on his “Everything You Heard is True” EP in May 2020. Long-time followers of Deto were surprised but massively excited for this new side of her. If you love pleasant surprises, Deto Black should definitely be on your following list.


Amy Okoli


Amy Okoli will wow you with her pretty gap-toothed smile and funny personality. She is the go-to for all things “baddie”. Some could say she’s what one would call “the ultimate plug” because she has the best and affordable clothing, makeup and skincare recommendations. She pulls you into her daily life with her YouTube content which is very relatable and entertaining. Her Instagram feed is seemingly a direct reflection of her personality: chill, stylish, and fun. She also runs an online jewellery store called ‘Shop Amy’.


Diana Eneje

When you think “Nigerian Barbie” you might think of Diana Eneje. Since 16, she’s been making waves on the Instagram platform. It was then her very first brand deals started to roll in. Now at 18, with almost 400 thousand Instagram followers, she is one of the most influential people in her age bracket. Her sense of fashion is one that teenage girls across the country admire and follow. This also earned her a Nigerian Teen Choice award for the Most Influential and Fashionable female. After the release of the music video to Rema’s hit song,Dumebi” Nigerians gave her the nickname ‘Dumebi’ as she was the lead in the video. Diana currently has her own hair gel line with The Shine Cartel.


Tara Gold

Tara Gold is truly the life of the party! At least, that’s what her Instagram feed says. You will rarely catch her without a drink in her hand. Cocktails and colour coordination are the two main things one would associate with her right off the bat, asides from her stunning smile of course. Tara’s dedication to orchestrating her colours and making her feed as aesthetically pleasing and coherent as possible is an effort you will greatly appreciate while scrolling through your timeline. It’s the way her drinks are colour coordinated with her outfits for me! Also, her plethora of beach and poolside pictures will have you craving a vacation but no worries! You can always live vicariously through her.


Tolani Baj

If you look in the thesaurus for the word ‘vibe’ one of the first synonyms you’d probably see is Tolani Baj! Tolani Shobajo recently moved back to Nigeria after having lived in Chicago for quite some time. She warmed her way into many hearts with her beautiful smile, funny content, and overall boss bitch personality. Following her is fun because we get to see her be her beautiful, quirky, and unapologetic self whilst also running things because things CLEARLY don’t run her. Of course, her current skyrocket to over 750 thousand followers on Instagram is attributed to her BB Naija 2020 appearance in which she vibed and danced her way into the audience’s heart. You can't not love TBaj.


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